Keep It Local, Eh

Trace the store back to who actually owns it — before you decide where your money goes.

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Fruits & Passion

4.5
Beauty & Personal Care

A genuine repatriation story: this Quebec-founded body-and-home-care brand spent 16 years under American then South Korean ownership before a Montreal company, Fiberlinks, bought it back in September 2024. Products remain substantially Canadian-made.

Ownership

Parent company
Fruits & Passion
Nationality
Quebec-founded (1992, Menard/Hurteau family); passed through SC Johnson (US, 2008) and LG Household & Health Care/TheFaceShop (South Korea, 2013) and Avon Canada, returned to Canadian private ownership under Fiberlinks (Montreal, Dres family) in September 2024
Voting control
100% Canadian (estimated)
Operating model
corporate
Manufacturing
70% Canadian-made
History
Founded 1992 in Quebec; sold to SC Johnson (US) in 2008, then to LG Household & Health Care/TheFaceShop (South Korea) in 2013, later held alongside Avon Canada under LG. Bought back into Canadian private ownership by Fiberlinks (Montreal) in September 2024.
Last verified
2026-09-16